Product: Margi — highway safety co-pilot (IIT Madras RoadSoS 2026)
Logo: Two figures forming a heart around a winding path and EKG pulse — deep navy #000a1e and saffron #fe6b00.
Care Path — compassionate, institutional, light. Trust on white and soft gray-blue surfaces; urgency via orange, not alarm-red chrome. Rounded shapes echo the logo curves.
| Name | Hex | Role |
|---|---|---|
| Canvas | #f8f9fb |
App background |
| Surface | #ffffff |
Cards, sheets |
| Royal Blue | #000a1e |
Primary CTAs, wordmark, tab chrome |
| Vibrant Orange | #fe6b00 |
SOS, urgent actions, active tab accent |
| Safe Green | #249c53 |
Verified / system secure |
| Ink | #191c1d |
Primary copy |
| Muted | #4a5568 |
Secondary copy |
| Error | #ba1a1a |
Critical alerts |
- Hanken Grotesk — wordmark Margi, headlines
- Public Sans — body
- JetBrains Mono — journey HUD labels (
km/h,SYS.CHECK)
- Primary button: Deep navy fill, white label, 8px radius
- Urgent button: Orange fill (
secondary) - Cards: White surface, 12px radius, subtle blue-tint shadow
- Splash: White field, centered logo, tagline, orange “Get started”
- Journey HUD (v1.6): Fixed layout (no scroll while driving). Zones top→bottom: header → full-width SOS strip (
HoldSOSButtonhudTop, 3s hold) → sensor row → 168px speed ring (40px digits) → end-trip CTA. Dev-only impact/scream pills behind__DEV__.
16px gutters, 96px bottom inset for tab bar, generous whitespace on onboarding.
Use MargiLogo component. Do not stretch below 48px width. Clear space = height of the “M” cap height on all sides.