Uses https://github.com/arun271/arduino-BLEPeripheral repository(forked from arduino-BLEPeripheral by Sandeep Mistry). Broadcasts eddystone URL/UID/TLM frames from the BLE Shield made beacon. Includes code to CONFIGURE the beacon to broadcast different URLs.
Source codes for an implementation of eddystone beacons on RedBearLab - BLE Shield(nrF8001).