A data-driven communication strategy with Email Engagement Model, Cluster Analysis and Churn Prediction
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Updated
Jan 20, 2020 - R
A data-driven communication strategy with Email Engagement Model, Cluster Analysis and Churn Prediction
Spatial Database
Segmentación de clientes mediante K-Means, Clustering Jerárquico y DBSCAN, con reducción de dimensionalidad usando PCA. Incluye análisis exploratorio (EDA), generación de variables RFM y evaluación con Silhouette Score y análisis de Pareto para optimizar estrategias de marketing.
Fun Project -: Playing with the statistics. Main Motto -: Trying to understand the statistics underneath the various most commonly used Machine Learning Models. I have used two library i.e. Stats-Model and Scikit-Learn.
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